We are not your typical Silicon Valley startup. In fact, we're not even based in Silicon Valley!
1stbase is a fully home grown, self-funded company based in Melbourne, Australia with a decidedly global outlook.
The brain child of Ivo Jager and Renée Fulton, it was nurtured over 4 years through the support of friends and family.
kiss* Digital Media (*keep it simple stupid) Pty. Ltd. is Ivo Jager and Renée Fulton.
We're a couple from Melbourne, Australia.
That's right. Just two people. In a relationship. Doing this day in, day out, for the past 4 years. At home. What could possibly go wrong...
Coding since age 8 for a wide range of different technology platforms, Ivo is named as inventor on 12 international technology patents (now held by Hewlett-Packard, Amplifier Corp. and kiss* digital media Pty. Ltd.), ranging from such diverse areas as Content Management Systems to Artificial Intelligence, from User Interfaces to Networking.
Ivo won his first award from the Dutch Institute for Industry and Technology at age 10 for creating a program for MSX home computers that used computer graphics to explore optical illusions. This early fascination for human perception, communication and visual engagement has stayed with him over the course of his academic and professional careers. This ultimately culminated in the founding of kiss* digital media, which now leverages his many years worth of personal intellectual property and know-how in the field of digital media and content creation.
Ivo is founder of mobile consultancy company SiliconFields, co-founder of mobile consultancy company MobileWizardry, and creator of the acclaimed astrophotography image processing suite StarTools.
He holds an MSc degree in Communication Science from the University of Amsterdam, which has served as an academic framework throughout Ivo's efforts to understand and implement a multi-platform approach to content distribution and consumption.
Renée has over ten years experience as a designer, developer and small business owner. Focusing on making things as functional as they are beautiful, Renée has serviced many clients from SMEs to big enterprises, across a wide range of different platforms, services and media.
After graduating from the University of South Australia with a Bachelor in Visual Communication (Graphic Design), Renée soon after moved overseas where she put her degree into practice as a freelancer for a variety of clients in a number of different countries, building a solid background as a graphic designer.
As web (and later smart phone) technology came to the fore, she increasingly found herself working in digital media - an area few designers would venture in at the time. Doing so, Renée has developed a pioneering understanding of how to mesh complex content requirements with a unique look and feel and UX (User Experience) design.
Throughout her career, Renée has always had a soft spot for SMEs and 'the little guy', convinced that quality design and effective marketing should be accessible to all.
Our patent-pending technology allows us to render, update, style, retro- and future-proof content for many different platforms, services and media at once, elegantly working around limitations of operating systems, screen configurations, storage memory, CPU power, distribution methods, walled gardens, file formats, or even the absence of any of the aforementioned.
Our technology further allows for flexible, tailor made experiences of said content, unique to each end user.
The technology has applications in marketing, publishing, social media, remote collaboration tools and asset management.
Up until now, 1stbase has been self-funded.